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TH - Online Marketing Analyst

Permanent employee, Full-time · Thailand

About the role
Are you someone who's passionate about data and is compelled to take action based on the data? At StashAway, we believe that we should create a personalised experience for every customer, right from the moment they know about StashAway through our online advertisements, until they become our customer. We do this by working with a huge amount of data to understand our customer behaviour and what they need at the right point in time, and working closely with stakeholders to create campaigns that will address our customers' needs.

We are looking for an independent, highly organised and result-oriented Online Marketing Analyst to join our dynamic Marketing team. You will be responsible for all aspects of acquisition through online marketing for various channels (e.g. search, display, Facebook) and retention through our customer relationship management (CRM) activities. You will also be given the exciting experience of starting online marketing and CRM activities in new countries as we launch in 3 more countries beyond Singapore and Malaysia.

  • Responsible for growing StashAway’s brand awareness and acquiring customers through Online Marketing channels such as Google Adwords and Facebook
  • Responsible for retaining, and growing the value of customers through CRM activities across emails, push notifications, in-app channels
  • Work closely with different stakeholders within the company and across the region to achieve business goals
  • Generate report, analyse performance and optimise campaigns to maximise efficiency and profitability
  • Design and execute tests to improve performance
  • Keeping up to date with Industry development and best practices and find new opportunities
  • Set up and launch online marketing and CRM capabilities in new countries with the proper structure 
  • Bachelor's Degree in Mathematics, Statistics, Physics, Computer Science, Economics, Business or similar analytical field
  • 1-3 years experience using analytics to drive key business decisions, e.g. marketing/business/product analytics, business intelligence, CRM
  • Proven track record of being able to work independently and engage with business stakeholders
  • Customer-centric is second nature to you; understanding customers’ evolving needs and educating them about our product
  • Passionate and comfortable working with large amounts of data
  • Self-driven and has a growth mentality; capable of independently spotting and solving an issue and willing to learn and grow independently
  • Power-user of Microsoft Excel; proficient understanding of Vlookup, pivot tables, and macros. Prior experiences with SQL to access data
  • Prior experience in online marketing is a huge plus, e.g. Google Adwords, Facebook, CRM, SEO
  • Native proficiency in Thai; fluent in English.
About us
What We Do

StashAway is the faster way to reach your financial goals. As a digital wealth management platform, we design personalised portfolios and monthly investment plans based on your unique characteristics, and manage your portfolio with highly advanced investment strategies.

The company was founded in Singapore in 2016 with the ambition of expanding to other fast-growing Asia Pacific markets since 2018.

StashAway is led by its three founders, Michele Ferrario, former CEO of ZALORA Group; Freddy Lim, former Global Head of Derivatives Strategy of Nomura; and Nino Ulsamer, founder of several technology companies around the world.

Why We Do

We deliver sophisticated, personalized advice at a fraction of the cost of existing, basic solutions. Our advanced technology enables us to deliver to each investor a sophisticated investment strategy that was once only available to institutions and high net-worth individuals.

Traditional investment products charge between 1.25% and 5% in annual fees. At 0.2% to 0.8% in annual management fees, StashAway offers a convenient, digital user experience with personalised portfolios with no minimum balance, no restrictions for withdrawals, and real-person customer service. We encourage individuals of all net worths with portfolios of any size to build their wealth.

Who We Are

Supported by prominent advisors, the StashAway team is committed to providing investment advice and customer experience of the highest quality. Our team is made up of top-tier developers, designers, fund managers, creatives, and managers with diverse backgrounds from all over the world – currently representing Canada, China, France, Germany, India, Indonesia, Italy, Malaysia, Singapore, the United Kingdom, the United States, and Vietnam.

In July 2020, StashAway raised US$16 million through a Series C round led by Square Peg, the largest venture capital fund in Australia. Burda Principal Investments, the growth capital arm of German media and tech company Hubert Burda Media, as well as existing investor Eight Roads Ventures, the global investment firm backed by Fidelity, both also participated in the round.

We write our own rules, and do whatever it takes to build a substantial, meaningful product and service. We work hard, don’t cut corners, and love bonding over (lots of) food.

With regards to our culture, we want StashAway to (i) have a rewarding, diverse, radically candid and cooperative growth environment; (ii) where people work hard, take responsibilities and grow as individuals and as a team; (iii) embrace an open-minded meritocracy, and (iv) are ethical and compliant.
Your application
Thank you for considering a career at StashAway. Please fill out the following form. In case you are experiencing problems with the document upload, mail your documents to

*** Applications without the required documents submitted will be regarded as incomplete ***

Required Documents

  • Résumé or Curriculum Vitae
  • Cover Letter

Optional Documents

  • Portfolio (if applicable)
  • Educational Transcript
  • Reference Letter

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