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SG - Content Manager

Permanent employee, Full-time · Singapore

About the role
Application requirements: When you apply, we would like to see an attached portfolio that demonstrates your capabilities as described in the job description below. In your portfolio, please provide at least 2 B2C articles-- with at least 1 article that dives into a substantially technical topic.  

We’re looking for a Content Manager who lives and breathes all things content. We want someone who writes for all channels, owns the editorial calendar, and manages and acts on the associated metrics.

Our content is not only a means to maintaining a strong brand; it’s also key in helping the company achieve our business objectives and in guiding our clients through the vast world of personal finance. In short, every piece of content-- big or small-- is strategic.

If you’re our next Content Manager, your strongest skill set will without a doubt be writing and editing: no character count limitation scares you, and no message is too difficult to craft beautifully. In addition to being a great writer, you can also think and act creatively and strategically about all types of content, from video to podcasts. In this role, you’ll come up with new ways to enhance the user journey and brand by leveraging different channels and testing different messages. To plan and develop content, you’ll collaborate with creatives and analysts, and you’ll simultaneously consider brand strategy, product marketing objectives, and business goals.

This is an end-to-end content role that is responsible for 4-5 articles a month, contributes to the management and production of our podcast, videos, social media, amongst other channels, and manages the strategy and success of our content. The role reports into the Head of Communications, and is a regional role. This role is responsible for a lot, and even makes us ask, what does the Content Manager NOT do?! The role is all at once dynamic, creative, and technical. And, if you’re the right candidate, that’s exactly why you’ll love your job.

Things you’ll do (definitely not exhaustive)
  • Produce content and ensure quality across all the company’s channels:
    • Write 4-5 personal finance articles (long-form and short-form) for the group each month
    • Write email and push notification copy for CRM campaigns and product alerts
    • Edit social media captions for Singapore, Malaysia, and UAE
    • Write copy for OOH ads (radio, print) for Singapore, Malaysia, and UAE
    • Write copy for website and landing pages
    • Write descriptions and titles for our podcast, videos, and other media
  • Manage the editorial calendar, and make planning decisions based on data
  • Obsess over metrics (including but not limited to traffic, keyword growth, first page rankings, SERP, and page views), and make decisions to improve them over time
  • Manage planning and the success of newsletter, podcast, video, and other content channels
  • Repurpose content, and refresh existing content
  • Come up with new content ideas to engage our clients and build our brand awareness
  • You’re a top-tier writer and editor who can write 33-character SEM ads and 2000-word articles, and everything in between
  • You have at least 3-5 years of experience in a content management or content strategy role role, or similar marketing, journalist, or creative role (can be in-house or agency)
  • You’re super organised, always looking for ways to do things better and more efficiently
  • You’re comfortable trying new formats and channels
  • You’re hungry to learn and push yourself to do more
  • You have the aptitude and willingness to master technical financial and economic concepts so that you can distill them simply (no previous knowledge on these topics is necessary, but you’ll be expected to learn them quickly once you join)
  • No writing or editing task is too big or small for you-- you understand that every word and punctuation mark matters. You embrace the oxford comma, and can remove nominalisations and the passive voice in your sleep
  • You’re a team player
  • You perform well under deadlines
  • You have excellent communication skills, and are a natural storyteller
  • You have experience in project management and managing an editorial calendar, SEO, and email marketing, Google Adwords and Keyword Planner, Google Analytics, and Google Search Console
  • You’re detail-oriented, but also can see the big picture
  • You have a bachelor’s degree in journalism, communications, or a related field. 
  • Fluency and mastery in English is a must, and fluency in Bahasa is a plus
About us
What We Do

StashAway is the faster way to reach your financial goals. As a digital wealth management platform, we design personalised portfolios and monthly investment plans based on your unique characteristics, and manage your portfolio with highly advanced investment strategies.

The company was founded in Singapore in 2016 with the ambition of expanding to other fast-growing Asia Pacific markets since 2018.

StashAway is led by its three founders, Michele Ferrario, former CEO of ZALORA Group; Freddy Lim, former Global Head of Derivatives Strategy of Nomura; and Nino Ulsamer, founder of several technology companies around the world.

Why We Do

We deliver sophisticated, personalized advice at a fraction of the cost of existing, basic solutions. Our advanced technology enables us to deliver to each investor a sophisticated investment strategy that was once only available to institutions and high net-worth individuals.

Traditional investment products charge between 1.25% and 5% in annual fees. At 0.2% to 0.8% in annual management fees, StashAway offers a convenient, digital user experience with personalised portfolios with no minimum balance, no restrictions for withdrawals, and real-person customer service. We encourage individuals of all net worths with portfolios of any size to build their wealth.

Who We Are

Supported by prominent advisors, the StashAway team is committed to providing investment advice and customer experience of the highest quality. Our team is made up of top-tier developers, designers, fund managers, creatives, and managers with diverse backgrounds from all over the world – currently representing Canada, China, France, Germany, India, Indonesia, Italy, Malaysia, Singapore, the United Kingdom, the United States, and Vietnam.

In July 2020, StashAway raised US$16 million through a Series C round led by Square Peg, the largest venture capital fund in Australia. Burda Principal Investments, the growth capital arm of German media and tech company Hubert Burda Media, as well as existing investor Eight Roads Ventures, the global investment firm backed by Fidelity, both also participated in the round.

We write our own rules, and do whatever it takes to build a substantial, meaningful product and service. We work hard, don’t cut corners, and love bonding over (lots of) food.

With regards to our culture, we want StashAway to (i) have a rewarding, diverse, radically candid and cooperative growth environment; (ii) where people work hard, take responsibilities and grow as individuals and as a team; (iii) embrace an open-minded meritocracy, and (iv) are ethical and compliant.
Your application
Thank you for considering a career at StashAway. Please fill out the following form. In case you are experiencing problems with the document upload, mail your documents to

*** Applications without the required documents submitted will be regarded as incomplete ***

Required Documents

  • Résumé or Curriculum Vitae
  • Cover Letter

Optional Documents

  • Portfolio (if applicable)
  • Educational Transcript
  • Reference Letter

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